Innovation. Execution. Impact.

Innoviom is led by a team of passionate and globally-experienced members


Nurture innovative new trends and allow them to flourish.


Contribute to a better and healthier world of food and beverage products.


Support 'starter uppers' and their bright ideas with expertise and global presence.

What is Innoviom?

Innoviom is a global innovative food and beverage platform that builds on new trends and takes them to scale.


Healthier new world

We uncover new emerging trends for food and beverages bringing value-added healthy propositions to consumers. Imagine a world full of delicious healthy beverage and snacks that make us feel better.


Global expertise

We are global experts in creating and growing strong businesses worldwide. Our small and agile team brings over 100 years of combined global business experience and proven achievements.


Innovative ideas support

We carefully select the next generation innovative ideas from bright minds of “start uppers” that require operational nurturing in a tough business and retail world.

Nurturing small ideas to make them big, healthy and delicious

Our Values

We are dedicated to create, execute, support and achieve success.

We Dream Big & Make It Happen

New disruptive ideas motivate us to do everything to make them happen.

We are Here for Innovators

We support other innovators with our 100+ years of experience in top global companies.

Nothing Can Stop Us

We embrace and benefit from all failures, to reach our goals.

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We Contribute to the Well Being

We aim to develop healthy products without compromise on taste.

Our Team

We are dedicated to create, execute, support and achieve success.

Ahmed Elazizi
Chairman and CEO

Over 30 years of experience in Henkel, Coca-Cola, PepsiCo, Tranquini

Julia Trofimova
Chief Growth Officer

Over 25 years of experience in Coca-Cola, Red Bull, Diageo, Tranquini

Christine Morcos
Group CFO

Over 30 years of experience in P&G, Gillette, Pfizer, Tranquini

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Jorge Canizares
Chief Operations &
Supply Chain Officer

Over 30 years of experience in PepsiCo, Xerox, Hughes Helicopters (now part of Boeing), Innoviom

Our Products

We are constantly working on creating and adding to our portfolio new healthy and delicious products.

First Global Natural Relaxation Drink


First Hemp-Infused Relaxation Drink

NaturGeeks Immunity Shots

New product coming soon!



Discover our latest news. Stay up to date and see how we’re building our brands and creating shareholder value.

Innoviom has acquired the Tranquini brand

Innoviom became the owner of one of the first global relaxation brands – Tranquini. Tranquini®, a line of great tasting, low calorie beverages designed to help relieve stress through its mix of herbal, relaxing, adaptogenic ingredients. The product ingredients were very well chosen based on the scientific research to deliver on the relaxation efficacy and using only natural herbal ingredients: green tea (source of theanine), chamomile, lavender, and lemon balm. Tranquini is currently available in three flavors: Green Tea Twist, Mixed Berries, and Ginger Lemongrass.

Innoviom is launching its first Hemp-Infused brand – Wowie™

We at Innoviom, have been closely monitoring and evaluating the growing hemp market and how we can leverage this ingredient to deliver against clear consumer needs. As such, we have been working together with our partners in R&D and production, as well as sourcing to create a great tasting hemp-derived relaxation beverage. Wowie contains 20 mg of hemp and a mix of relaxation adaptogens. The hemp contained in Wowie drinks is derived from the US and contains no THC. Try WOWIE by Tranquini: Take a Break and Hang Loose!

Florida is the first state to welcome Wowie

Wowie, the hemp relaxation drink, has arrived in Miami - Florida, marking our first on-shelf presence in select retailers. Stay tuned as we roll out WOWIE across the rest of Florida.

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